A new way to build
business websites.
Custom websites built around how your business works - not around a template's limits. Senior people on every call, a fixed price, and we keep growing it with you.
Most agencies still build websites like it's 2015.
Briefs, mockups, account managers and hourly invoices. We dropped all of it and kept what actually makes a website work.
The old way
- Templates and builders that hit a ceiling
- Weeks of briefs and mockups before anything real
- Account managers relay your words to developers
- Hourly billing that grows with every meeting
- Estimates that triple
- Page builders + 40 plugins
- Launch, invoice, goodbye
add.black
- Built around your business, ready to grow
- A working site you can click in 5 business days
- You talk to the people who build it
- Fixed price, agreed before we start
- Fixed scope, no surprises
- Clean WordPress, tested end-to-end
- Launch is where the work starts
Studio-level work.
None of the agency overhead.
Your budget goes into your website, not into our org chart.
Not a freelancer.
A contract, a clear process, a designer, QA and documentation on every project. Your website never depends on one person's inbox.
- Designer, engineer and QA on every project
- Written scope, fixed price, clear timeline
Not an agency.
No account managers, no sales team, no handoffs between people who never met you. Every hour you pay for goes into your website.
- You talk to the people doing the work
- Replies the same business day
No lock-in.
Code, accounts and access belong to you from day one. Everything is documented, so any good developer could pick it up.
- Your domain, hosting and accounts
- Documented, clean code
You pay for thinking.
We automate the routine work, and a senior engineer reviews every change. That is how we move fast at a fixed price.
- Weeks of work done in days
- Every change tested before it goes live
- No builder limits, no monthly platform fees
We don't promise fast.
We show it.
We hold this website to the same standard we sell.
THIS SITE / GOOGLE'S SPEED AND QUALITY TEST, MOBILE
- 100 Performance
- 100 Accessibility
- 100 Best Practices
- 100 SEO
Lighthouse mobile audit of this site, October 2026. Run the test yourself (opens in a new tab)
Launch is day one.
We don't hand over a website and disappear. We keep growing it together with your business.
A website is never finished. Your business keeps moving, so should your site. New services, new pages, new questions from clients - every month.
Every month we work on it together: we look at what visitors do and what Google sees, fix speed, accessibility and security before they become problems, and add what your business needs next. Because it's custom, your site never hits a ceiling.
You get a short plain-English report and the plan for next month. Same people, same chat, for as long as the site keeps bringing you clients.
"Hire us once. Stay because your site keeps getting better."
Find and fix.
What visitors do, where they drop off, what Google sees. Speed, accessibility, security and updates handled before they become problems.
Grow.
New pages, better content, SEO and the features your business needs next.
Report and plan.
A short plain-English summary of what changed, what it did for you, and the plan for next month.
From brief to a working version in days.
Short calls, a clear scope and real pages from week one. You talk directly to the people building your site.
Kickoff.
One 60-minute call about your business, not your theme. You walk out with a fixed scope and a fixed price.
Day 1A first version in a week.
A working draft of your site within five business days. Real pages you can click through, not just a design mockup.
Day 5Refine together.
We refine on the real site, not on pictures. Short video updates and a direct line to the people building it.
Wk 1-3Launch and grow.
We go live, then the Growth partnership starts: every month your site gets a little better.
Wk 4 → ∞Real projects, real results.
A few things we shipped recently - platforms, marketplaces and AI tools that are live and growing.
Examia - AI test generator for educators
Our own SaaS for educators: an AI test generator that turns PDFs, books, videos or a…
payand.help - charity auction platform
Charity auction platform for Ukraine on WordPress: a custom theme and our own auction plugin with…
Ruslan Saukh - military lawyer in Rivne
Personal website for a military lawyer in Rivne: custom WordPress design, clear practice areas, biography and…
People who speak business
and code.
We ask about your leads, calls and clients before we ask about plugins. Then we build what moves those numbers. You always talk to the people doing the work.
Alex Denysiuk
Founder & lead engineer
10+ years in WordPress, WooCommerce and Laravel. Plans, writes and reviews the code on every project.
LinkedIn: Alex DenysiukMaryna Nesterchuk
Designer & illustrator
7+ years of design and illustration. Interfaces, brand visuals and custom artwork that make sites feel human.
LinkedIn: Maryna Nesterchuk
Slow.
Expensive.
Outdated.
add.black.
That's how most business websites are still made. We built add.black to make them differently.
Talk to the people
who build it.
No account managers, no handoffs. You work directly with the developer and designer - from the first call to every update after launch. One 30-minute call gets you a plan and a fixed quote, even if you don't hire us.